ARE YOU READY FOR THE CHALLENGE?
THE GLOBAL FINAL JURY
An internationally renowned panel of experts will evaluate taste, creativity and presentation of the cocktails according to their professional criteria.

LYNNETTE MARRERO
Lynnette is an American bartender, mixologist, and philanthropist known for creating the world's first all-female speed bartending competition, "Speed Rack." She is widely regarded as one of the pioneer female cocktail-specific bartenders in the industry, and is based in New York City.

MERIJN GIJSBERS
International Barista Champion, trainer and consultant for his company Het Koffiegenootschap and as Alpro’s in-house barista. Merijn has been working with coffee for about 10 years, meeting new, inspirational people every day that keep him focused on the how’s and why’s of good coffee.

THALITA FREIRE
Thalita is a Beer Sommelière, Bartender, Mixologist, Master Distiller, Consultant, Teacher and World Champion of the B&B Challenge 2021. Her experience in the industry dates back to the 2015 and currently works as a consultant for bars, restaurants and breweries, and as trainer in professional qualification programs.
The Prize





THE GLOBAL ELITE
Licor 43 will reward the champion of the Global Final with a prize worth €3,000* and a strong international media coverage (€1,000). The winner will also become part of the Global Jury in the next B&B edition and participate as Licor 43 guest bartender in international events in 2023.
In addition, local finalists will receive a specific award for each country that can be consulted in the legal bases.
And the first 10 participants per country that have registered and uploaded the video as explained in the current Terms & Conditions document, will receive a one year free access to BaristaHustle.com coffee course.
* To be spent on professional courses or equipment.
Licor 43 will reward the champion of the Global Final with a prize worth €3,000* and a strong international media coverage (€1,000). The winner will also become part of the Global Jury in the next B&B edition and participate as Licor 43 guest bartender in international events in 2023.
In addition, local finalists will receive a specific award for each country that can be consulted in the legal bases.
And the first 10 participants per country that have registered and uploaded the video as explained in the current Terms & Conditions document, will receive a one year free access to BaristaHustle.com coffee course.
* To be spent on professional courses or equipment.
Registration Form
The competition is open only to participants residing in these countries. You must be of legal age in your country.
TIPS TO BECOME A ‘PRO’
If you love coffee cocktails and want to discover all their secrets, hit play and learn some useful tips from the renowned bartender and barista, Timon Kaufmann and Merjin Gijsbers.
If you love coffee cocktails and want to discover all their secrets, hit play and learn some useful tips from the renowned bartender and barista, Timon Kaufmann and Merjin Gijsbers.
The Previous Editions

2020 Edition

2021 Edition

Licor 43 & Coffee
The perfect combination thanks to their complexity and flavour properties, sharing similar and balanced tasting notes.

Licor 43 Baristo
A fusion of Licor 43 with coffee from The Canary Islands.