Why the number 43?

Licor 43 derives its delightful taste and golden lustre from an age-old recipe consisting of no fewer than 43 ingredients.

This recipe has been a closely guarded secret for generations, and always will be.

A top secret recipe

The mix of secret ingredients is not enough to create Licor 43. Only the sum of top expertise, the Zamora family recipe and perfect timings and temperatures; can turn all ingredients into gold.

All begins with the preparation of the secret formula by a member of the Zamora family. When the liquid is balanced, it’s left to age some months. Once matured, it’s exposed to subzero temperatures, and micro-filtered.

Finally, the liquid is ready to bring golden Pura Pasión to glasses all over the world.

An unmistakable taste

Taste is the secret secret of its success. Licor 43 emits a bright golden glow that reflects its Mediterranean heritage. The diversity of ingredients, perfectly balanced sugars and alcohol deliver wonderfully layered flavours of vanilla, Mediterranean citrus and spice.

Although perfect when enjoyed pure with or without ice, its flavours are so harmonious that it simply invites other drinks to be mixed with it and is unmatched in its versatility. All said and done, it is really only really experienced by tasting.

An award winning liqueur

Over the years, our followers have proven that Licor 43 is a unique, inimitable liqueur, famed for its outstanding taste and delicious variety of serves. Seeing our impressive award collection, they aren’t the only ones to think so.